About this Service

Are you looking to launch a new show, or rebrand?

Every workshop is customized based on the your editorial and production needs—whether that's strategy, hands-on production skills, or guidance on navigating the competitive podcast landscape.

Here's an example of what we can cover:

📌 Podcast Positioning & Strategy

- Identifying core themes, audience, and editorial voice
- Defining business objectives and audience engagement goals
- Understanding how a podcast fits within a larger brand or campaign

📌 Production & Content Development

- Crafting compelling narrative arcs and episode structures
- Best practices for guest booking, interview prep, and scripting
- Recording techniques, mic coaching, and real-time troubleshooting

📌 Distribution & Marketing

- Understanding platform relationships and audience growth strategies
- Standing out in a niche ecosystem
- Leveraging partnerships, social media, and content extensions (video, events, live interviews)
- Planning a launch and rollout strategy that maximizes visibility

About this Lister

I’m an award-winning executive producer with a track record of creating high-impact, globally resonant storytelling across audio, video, and digital platforms. My work has exposed authoritarian surveillance tactics, investigated systemic injustices, and amplified underrepresented voices, earning industry recognition, including an Ambie nomination for Best Reporting. I specialize in launching and sustaining flagship franchises, securing high-profile interviews with world leaders and cultural icons, and crafting cross-platform distribution strategies that maximize audience reach.

I know how overwhelming it can feel to start a podcast or take an existing show to the next level—figuring out how to structure episodes, book great guests, and figuring out how to prep the interview, edit it and create a great episode.

My workshops are designed to demystify the process, provide practical tools, and give participants the confidence to launch, lead, and own their podcast vision.

Background and Expertise

Podcasting has been my medium for more than a decade, and I love the mix of technical precision and editorial creativity that makes a show successful. I’ve built podcasts from the ground up, guided first-time hosts, and helped companies define their message in audio.

I've done it all — research, production, hosting, reporting, writing and editing for the ear. I've done thousands of interviews. I've written narrative investigative series. And I've lead hybrid teams around the world, collaborating with a variety of hosts, journalists, and talent.